In popular culture




Eponymous adjective

The name "Gucci" turned into an eponymous adjective, "I feel Gucci!" and "That’s so Gucci!", to describe something that feels like the high-flying luxury of Gucci.

The earliest known instance of the word being used in this sense is found in the September 1999 issue of Harper's Bazaar, in which singer Lenny Kravitz describes his bedroom as "very Gucci."

Movies

In November 2019, the movie director Ridley Scott announced making a movie about the Gucci dynasty, with Lady Gaga playing Patrizia Reggiani. Ridley Scott had already announced this plan in 2007 with Angelina Jolie in the role of Patrizia Reggiani. In 2000, Martin Scorsese had also announced plans to make a movie about the Gucci family.

Guinness World Records

  • 1974: The Model 2000 Gucci watch broke the record for selling more than one million units in two years.
  • 1998: The Gucci "Genius Jeans" broke the record of the most expensive pair of jeans ever. These jeans were distressed, ripped, and covered with African beads, and were for sale for US$3,134 in Milan.

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